Built for Ajša, founder of Happy Pawla. A platform for pet adoption consultations, events, and the Happy Pawla Krog community.

Starting Point

The goal was a website that matched the warmth and playfulness of the brand, while giving clients a quick and easy way to book consultations and join the community, and giving Ajša a tool she could grow with independently.

Problem Solving

I designed a full website that supports both community and connection. Clients can sign up for consultations, events, and the Happy Pawla community with minimal friction, and the visual language reflects the brand’s warm, lively identity at every step.

Implementation

Ajša and I started with the visual design of the full site. In the second phase we worked through the backend. Setting it up so she can create and manage client appointments on her own.

Results

Ajša now has a website prepared for managing her community, appointments and clients. For her clients, the first touchpoint with Happy Pawla feels exactly like the brand promises: warm, fast, and intuitive. And when she needs a new feature or an upgrade, I’m still around.